Facebook seemed to come from nowhere to everywhere in 2007.
One person in eight in the UK has become a registered member.
Why has Facebook been so successful against stiff competition from other social network sites?
And as the company tries to turn its popularity into profits, will its millions of members stay faithful?
The site was launched by student Mark Zuckerberg with two friends in their dorm room at Harvard University in February 2004.
It was initially intended to let his fellow students check each other out and make friends online.
By December 2004 it had grown to have nearly a million users among students at top American colleges.
It arrived in the UK in 2006 and by March 2007 was making headlines as more than a million people had joined up.
Now seven million people in the UK are on Facebook and there are more than 50 million worldwide members.
Full article can be read here: http://news.bbc.co.uk/1/hi/business/7151690.stm
Wednesday, 21 November 2007
Friday, 2 November 2007
Murdoch: "Facebook and Myspace can co-exist"
Rupert Murdoch managed to utter the 'F" word as he delivered News Corporation's quarterly profit results - Facebook.
The social network site owned and run by Harvard graduate, Mark Zuckerberg, has exploded in use since it opened membership to the general public, boasting an audience of more than 50 million in its pitch to advertisers.
In July 2005, Mr Murdoch paid $US580 million for Facebook rival and market leader MySpace, and was keen to spruik its advantages.
"Obviously MySpace's most talked about competitor is Facebook," Mr Murdoch conceded.
"While it has grown rapidly over the past several months, it is still only 45 per cent of MySpace in terms of unique users," he said.
But While the two sites battle it out for popularity, Mr Murdoch spoke of their ability to co-exist.
"The two platforms are very different in the user experience," he said.
"MySpace pages become a home on the internet, it's where they discover people, content and culture.
"Facebook, on the other hand, tends to be a web utility, similar to a phone.
Recent research conducted by 'Nielsen' has shown that 74 per cent of Facebook users are also Myspace users.
The social network site owned and run by Harvard graduate, Mark Zuckerberg, has exploded in use since it opened membership to the general public, boasting an audience of more than 50 million in its pitch to advertisers.
In July 2005, Mr Murdoch paid $US580 million for Facebook rival and market leader MySpace, and was keen to spruik its advantages.
"Obviously MySpace's most talked about competitor is Facebook," Mr Murdoch conceded.
"While it has grown rapidly over the past several months, it is still only 45 per cent of MySpace in terms of unique users," he said.
But While the two sites battle it out for popularity, Mr Murdoch spoke of their ability to co-exist.
"The two platforms are very different in the user experience," he said.
"MySpace pages become a home on the internet, it's where they discover people, content and culture.
"Facebook, on the other hand, tends to be a web utility, similar to a phone.
Recent research conducted by 'Nielsen' has shown that 74 per cent of Facebook users are also Myspace users.
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